Last week London was taken over by Self Storage enthusiasts from all over Europe attending this year’s Annual European Conference and Trade Show.
The Self Storage Association is the principal trade association representing both self storage operators and industry supplier members’ interests in the UK. SSA UK currently has a membership of 244 storage operators and suppliers to the industry and continues to grow in line with the industry. Nationally there are more than 815 primary facilities, offering approximately 29.6 million square feet of rentable space – ABC Selfstore offers 125,500sqft of that! The industry currently serves more than 250,000 customers across the UK. The SSA UK is directed by experienced non-executive Directors from member organisations and has close affiliations with the Federation of European Self Storage Associations (FEDESSA).
Over 400 people attended this years London 2013 Conference and Trade Show which was held over 2 days and nights and included several guest speakers from the self storage industry and the wider world of business including Dragon’s Den Richard Farleigh with his inspirational talk on Levi Roots of Reggae Reggae sauce fame and Google’s Self Storage Account Manager Marie Horkan whose core focus at Google is working day to day with Self Storage clients to expand and develop their businesses.
David Milton, Co-owner of ABC Selfstore and 2006-2008 Chairman of the SSA appeared on the expert panel along with 3 other independent self storage operators from across Europe in an hour long Q&A session with the conference delegates on how independents can compete with the big corporates.
David said “I’ve been attending SSA Conferences for 15 years now and I think that this was certainly amongst the most successful. There was an excellent mix of speakers covering topics relevant to the moment – from Google to legal and economic issues along with panels from both large and independent operators across Europe. But overall it was the fact that over 400 delegates from across the world (some from Australia, USA, the far East and right across Europe), all with an interest in self storage, that made it such a success.
The industry has proved itself well during the economic challenges of the last 5 years and the general mood was one of quiet optimism about for the time ahead – of course there are many challenges, including continuing to try and improve awareness of our industry and the service it can provide for individuals and businesses alike, but overall it was felt that there was strong continuing demand and the industry was well positioned for continued growth.”